terça-feira, setembro 02, 2014

Crescer em tempos de recessão

Um artigo, "Strategies for Superior Performance under Adverse Conditions: A focus on Small and Medium Sized High-Growth Firms", a merecer 2 ou 3 apontamentos.
.
O primeiro está relacionado com as "self-fulfilling prophecies":
"Pessimistic prophecies are self-fulfilling."
E também:
"lucky people tend to expect to be lucky, creating a series of self-fulfilling prophecies because they go into the world anticipating a positive outcome." 
E ainda:
"The secret of leading with a bad map is to create a self-fulfilling prophecy. Having predicted that the group will find its way out, the leader creates the combination of optimism and action that allows people to turn their confusion into meaning and find their way home.” 
Tudo a propósito do último parágrafo do artigo:
"Finally, a rather unexpected outcome of this study relates to the role of the managers when strategizing against adverse conditions. It seems that the way a manager views the adverse environment can significantly alleviate any negative effect associated with it. Indeed, most of the managers we interviewed – while acknowledging the drawbacks of operating in a declining industry – claimed not to be intimidated by it. Unsurprising for entrepreneurs, they chose to view such an environment as a challenge and a source of numerous unexploited opportunities. They denied the conventional wisdom that in declining environments one should retrench and downsize, and embraced competitiveness, proactiveness, and aggressive sales tactics."

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