quinta-feira, fevereiro 23, 2017

"Price is the last refuge for the businessperson without the imagination, heart and soul to dig a bit deeper"

Como é que este texto de Seth Godin me escapou?
"Maybe your customer isn't trying to save money
.
Perhaps she wants to be heard instead.
.
Or find something better, or unique.
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Or perhaps customer service, flexibility and speed are more important.
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It might be that the way you treat your employees, or the side effects you create count for more than the price.
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The interactions in the moment might be a higher priority.
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Or it could even be the sense of fairplay and respect you bring (or don't bring) to the transaction.
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Price is the last refuge for the businessperson without the imagination, heart and soul to dig a bit deeper."
E volto outra vez a Adria.

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